What does THE NIELSEN COMPANY AUSTRALIA PTY L do for the Australian Government?

THE NIELSEN COMPANY AUSTRALIA PTY L is an Australian Government contractor with 23 contracts worth $3.1M since 2013. Their largest government client is Australian Securities and Investments Commission, and their average contract value is $136K. Recent government contracting activity has declined.

Key Metrics

23Total Contracts
$3.1MTotal Value
7Agencies Served
$136KAvg Contract
13Years Active

How much does THE NIELSEN COMPANY AUSTRALIA PTY L win in government contracts each year?

$0 $298K $597K $895K $1.2M 2013: $11K 2013 2015: $35K 2015 2016: $34K 2016 2018: $161K 2018 2019: $93K 2019 2020: $1.1M 2020 2021: $75K 2021 2023: $244K 2023 2024: $1.2M 2024 2025: $200K 2025
View data table
THE NIELSEN COMPANY AUSTRALIA PTY L — Annual Government Contract Awards
YearContractsValue
20131$11K
20152$35K
20162$34K
20182$161K
20192$93K
20204$1.1M
20211$75K
20234$244K
20244$1.2M
20251$200K

Who are THE NIELSEN COMPANY AUSTRALIA PTY L's biggest government clients?

AgencyContractsValueShare
Australian Securities and Investments Commission 5 $1.8M 58.5%
Department of Infrastructure, Transport, Regional Development, Communications and the Arts 7 $889K 28.4%
Department of Communications and the Arts 5 $118K 3.8%
Department of Health and Aged Care 1 $111K 3.6%
Australian Competition and Consumer Commission 2 $100K 3.2%
Australian Communications and Media Authority 2 $48K 1.5%
Australian Electoral Commission 1 $32K 1.0%

How does THE NIELSEN COMPANY AUSTRALIA PTY L win government contracts?

MethodContractsValueShare
limited 21 $2.2M 91.3%
open 2 $922K 8.7%

What are THE NIELSEN COMPANY AUSTRALIA PTY L's largest government contracts?

ContractAgencyValueAwarded
Nielsen Portfolio Advertising Monitoring - Extension 2 - 2023 -2024 Australian Securities and Investments Commission $815K
Nielsen Advertising Monitoring Services 2024-2025 Australian Securities and Investments Commission $755K
Acquisition of data - specialised data Department of Infrastructure, Transport, Regional Development, Communications and the Arts $200K
Nielsen Consumer Media View Department of Infrastructure, Transport, Regional Development, Communications and the Arts $172K
Advertising Monitoring Services 2019 - 2020.Previous contract 002412 with Ebiqui Australian Securities and Investments Commission $166K

What are THE NIELSEN COMPANY AUSTRALIA PTY L's most recent government contracts?

ContractAgencyValueDate
Acquisition of data - specialised data Department of Infrastructure, Transport, Regional Development, Communications and the Arts $200K
Nielsen Advertising Monitoring Services 2024-2025 Australian Securities and Investments Commission $755K
Food & Beverage Advertising Data Department of Infrastructure, Transport, Regional Development, Communications and the Arts $159K
Nielsen Consumer Media View Department of Infrastructure, Transport, Regional Development, Communications and the Arts $172K
Acquisition of data - specialised data Department of Infrastructure, Transport, Regional Development, Communications and the Arts $107K
Subscription to access Ad-intel Data Australian Electoral Commission $32K
Gambling Advertising Spot Audit Data Australian Communications and Media Authority $37K
Nielsen advertising data Department of Infrastructure, Transport, Regional Development, Communications and the Arts $150K
Subscription services Australian Competition and Consumer Commission $25K
Advertising intelligence Australian Competition and Consumer Commission $75K

Is THE NIELSEN COMPANY AUSTRALIA PTY L's government business growing or declining?

↓ 83.2%

Significant decline — contract value dropped 83% year-over-year.

Based on comparison of last 12 months vs prior 12 months of awarded contract value.

Who competes with THE NIELSEN COMPANY AUSTRALIA PTY L for government contracts?

Other suppliers winning contracts from the same government agencies.

SupplierContractsValue
Virgin Blue 14 $696.4M
QANTAS AIRWAYS LIMITED 28 $666.0M
BROADSPECTRUM PROPERTY PTY LTD 130 $253.1M
Concentrix Services Pty Ltd 2 $178.0M
ASG GROUP LIMITED 163 $157.2M
HAYS SPECIALIST RECRUITMENT (AUST) P/L 1,477 $137.6M
ERNST AND YOUNG 162 $123.2M
AUSTRALIAN GOVERNMENT SOLICITOR 660 $120.7M
THE DEPARTMENT OF EDUCATION 11 $106.8M
Universal McCann 183 $106.1M

What size contracts does THE NIELSEN COMPANY AUSTRALIA PTY L typically win?

Size RangeContractsTotal Value
$10K-$50K11$260K
$50K-$100K3$232K
$100K-$500K7$1.1M
$500K-$1M2$1.6M

What is THE NIELSEN COMPANY AUSTRALIA PTY L's registered business information?

Australian Business Number (ABN)
35008417874
Registered Name
THE NIELSEN COMPANY AUSTRALIA PTY L
Government Contracting Period
2013 – 2025

Verify entity details on the Australian Business Register.

Procurement Categories

UNSPSC categories where THE NIELSEN COMPANY AUSTRALIA PTY L is active.

Engineering & Research 9 contracts · $1.0M · 0.0% of category spend Published Products 4 contracts · $863K · 0.1% of category spend Printing & AV Equipment 1 contracts · $755K · 0.1% of category spend

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