What does Ogilvy Australia Pty Limited do for the Australian Government?
Ogilvy Australia Pty Limited is an Australian Government contractor with 98 contracts worth $45.6M since 2011. Their largest government client is Department of Health and Aged Care, and their average contract value is $466K.
Key Metrics
98Total Contracts
$45.6MTotal Value
20Agencies Served
$466KAvg Contract
16Years Active
7Expiring (12mo)
How much does Ogilvy Australia Pty Limited win in government contracts each year?
View data table
| Year | Contracts | Value |
|---|---|---|
| 2011 | 1 | $335K |
| 2013 | 10 | $1.7M |
| 2014 | 5 | $414K |
| 2015 | 10 | $1.5M |
| 2016 | 4 | $1.9M |
| 2017 | 6 | $1.2M |
| 2018 | 7 | $4.2M |
| 2019 | 2 | $70K |
| 2020 | 7 | $1.6M |
| 2021 | 5 | $3.4M |
| 2022 | 10 | $9.7M |
| 2023 | 12 | $10.0M |
| 2024 | 7 | $3.4M |
| 2025 | 8 | $4.5M |
| 2026 | 4 | $1.7M |
Who are Ogilvy Australia Pty Limited's biggest government clients?
| Agency | Contracts | Value | Share |
|---|---|---|---|
| Department of Health and Aged Care | 36 | $16.6M | 36.3% |
| Department of Health, Disability and Ageing | 10 | $5.9M | 12.8% |
| Australian Digital Health Agency | 3 | $3.9M | 8.5% |
| Destination NSW | 1 | $3.3M | 7.2% |
| Department of the Treasury | 3 | $3.1M | 6.8% |
| Department of Social Services | 10 | $2.6M | 5.7% |
| Department of Home Affairs | 2 | $2.2M | 4.7% |
| Australian Bureau of Statistics | 2 | $2.0M | 4.5% |
| Customer Delivery & Transformation Division | 1 | $1.8M | 3.9% |
| Department of Industry, Science and Resources | 4 | $1.4M | 3.0% |
What categories does Ogilvy Australia Pty Limited supply to government?
| Category | Contracts | Value | Share |
|---|---|---|---|
| Information and technology | 1 | $3.3M | 60.1% |
| Advertising campaign services | 1 | $1.8M | 32.5% |
| Other | 1 | $407K | 7.4% |
How does Ogilvy Australia Pty Limited win government contracts?
| Method | Contracts | Value | Share |
|---|---|---|---|
| limited | 45 | $25.2M | 47.4% |
| open | 26 | $9.5M | 27.4% |
| selective | 24 | $5.4M | 25.3% |
Which Ogilvy Australia Pty Limited government contracts are expiring soon?
Ogilvy Australia Pty Limited has 7 contracts worth $3.4M expiring in the next 12 months. These represent potential recompete opportunities for competing suppliers.
| Contract | Agency | Value | Expires |
|---|---|---|---|
| Creative Services for the Bulk Billing All Australians Campaign | Department of Health, Disability and Ageing | $1.1M | |
| Creative Services | Department of Health, Disability and Ageing | $935K | |
| Creative services for the Sexual Transmissible Infection campaign | Department of Health, Disability and Ageing | $385K | |
| Specialist Creative Agency | Department of Health, Disability and Ageing | $283K | |
| Provision of Specialist Creative Communication Services | Department of Health, Disability and Ageing | $279K | |
| Specialist Creative Services Campaign 2025-26 | Department of Health, Disability and Ageing | $274K | |
| Procurement for Creative Services | Department of Health, Disability and Ageing | $215K |
What are Ogilvy Australia Pty Limited's largest government contracts?
| Contract | Agency | Value | Awarded |
|---|---|---|---|
| Ogilvy Australia Pty Ltd | Destination NSW | $3.3M | |
| Creative Services | Department of the Treasury | $2.3M | |
| Strategic Brand Marketing and Communication | Department of Home Affairs | $2.1M | |
| COVID-19 advertising campaign creative services | Customer Delivery & Transformation Division | $1.8M | |
| Provision of Creative Services to Support the COVID-19 and Vaccine Campaign | Department of Health and Aged Care | $1.6M |
What are Ogilvy Australia Pty Limited's most recent government contracts?
| Contract | Agency | Value | Date |
|---|---|---|---|
| Procurement for Creative Services | Department of Health, Disability and Ageing | $215K | |
| Provision of Specialist Creative Communication Services | Department of Health, Disability and Ageing | $279K | |
| Creative Services | Department of Health, Disability and Ageing | $935K | |
| Specialist Creative Services Campaign 2025-26 | Department of Health, Disability and Ageing | $274K | |
| Specialist Creative Agency | Department of Health, Disability and Ageing | $283K | |
| Creative Services for Health Promotion Campaign | Department of Health, Disability and Ageing | $1.5M | |
| Creative services for the Sexual Transmissible Infection campaign | Department of Health, Disability and Ageing | $385K | |
| Creative Services for the Bulk Billing All Australians Campaign | Department of Health, Disability and Ageing | $1.1M | |
| Video Production and Communication Materials | Department of Health, Disability and Ageing | $74K | |
| Creative Services to Support the 2025 Winter Vaccination Campaign | Department of Health and Aged Care | $250K |
Is Ogilvy Australia Pty Limited's government business growing or declining?
↑ 10.5%
Growing — contract value increased 11% year-over-year.
Based on comparison of last 12 months vs prior 12 months of awarded contract value.
Who competes with Ogilvy Australia Pty Limited for government contracts?
Other suppliers winning contracts from the same government agencies.
| Supplier | Contracts | Value |
|---|---|---|
| Seqirus (Australia) Pty Ltd | 62 | $3.89B |
| GlaxoSmithKline Australia Pty Ltd | 66 | $2.44B |
| Aspen Medical Pty Limited | 19 | $1.64B |
| Datacom Systems (AU) Pty Ltd | 249 | $1.56B |
| Pfizer Australia Pty Ltd | 18 | $1.55B |
| ACCENTURE AUSTRALIA HOLDINGS PTY LT | 60 | $1.28B |
| API Services Australia Pty Ltd | 2 | $1.19B |
| Accenture Australia Pty Ltd | 85 | $1.00B |
| Evolve FM Pty Ltd | 31 | $947.6M |
| Multigate Medical Products Pty Ltd | 5 | $925.3M |
What size contracts does Ogilvy Australia Pty Limited typically win?
| Size Range | Contracts | Total Value |
|---|---|---|
| $10K-$50K | 25 | $719K |
| $50K-$100K | 11 | $829K |
| $100K-$500K | 28 | $6.7M |
| $500K-$1M | 18 | $12.8M |
| $1M-$5M | 16 | $24.6M |
What is Ogilvy Australia Pty Limited's registered business information?
- Australian Business Number (ABN)
- 50005373508
- Registered Name
- Ogilvy Australia Pty Limited
- Government Contracting Period
- 2011 – 2026
Verify entity details on the Australian Business Register.
Procurement Categories
UNSPSC categories where Ogilvy Australia Pty Limited is active.
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