What does CARBON MEDIA PTY LTD do for the Australian Government?
CARBON MEDIA PTY LTD is an Australian Government contractor with 154 contracts worth $50.8M since 2012. Their largest government client is Department of Health and Aged Care, and their average contract value is $330K. Recent government contracting activity has declined.
Key Metrics
154Total Contracts
$50.8MTotal Value
20Agencies Served
$330KAvg Contract
15Years Active
12Expiring (12mo)
How much does CARBON MEDIA PTY LTD win in government contracts each year?
View data table
| Year | Contracts | Value |
|---|---|---|
| 2012 | 1 | $83K |
| 2013 | 3 | $433K |
| 2014 | 4 | $219K |
| 2015 | 1 | $19K |
| 2016 | 6 | $2.8M |
| 2017 | 9 | $3.2M |
| 2018 | 20 | $3.8M |
| 2019 | 14 | $2.5M |
| 2020 | 9 | $7.8M |
| 2021 | 13 | $6.4M |
| 2022 | 16 | $4.6M |
| 2023 | 22 | $5.5M |
| 2024 | 18 | $8.9M |
| 2025 | 12 | $3.4M |
| 2026 | 8 | $1.2M |
Who are CARBON MEDIA PTY LTD's biggest government clients?
| Agency | Contracts | Value | Share |
|---|---|---|---|
| Department of Health and Aged Care | 75 | $29.5M | 58.1% |
| Australian Electoral Commission | 22 | $8.2M | 16.1% |
| Department of Health, Disability and Ageing | 12 | $3.9M | 7.7% |
| Department of Social Services | 10 | $3.4M | 6.8% |
| Attorney-General's Department | 4 | $1.5M | 2.9% |
| Department of Home Affairs | 3 | $981K | 1.9% |
| National Indigenous Australians Agency | 3 | $672K | 1.3% |
| Cancer Australia | 4 | $542K | 1.1% |
| Department of the Treasury | 2 | $426K | 0.8% |
| Department of the Prime Minister and Cabinet | 6 | $402K | 0.8% |
What categories does CARBON MEDIA PTY LTD supply to government?
| Category | Contracts | Value | Share |
|---|---|---|---|
| 8210-advertising-services | 50 | $21.0M | 41.4% |
| 8014-accounting-and-auditing-and-financial-services | 47 | $14.6M | 28.7% |
| 8017-health-and-safety-management | 7 | $5.0M | 9.7% |
| 8214-graphic-design-services | 21 | $4.1M | 8.1% |
| 8212-photographic-services | 8 | $2.8M | 5.6% |
| 8010-management-advisory-services | 3 | $1.2M | 2.3% |
| 8211-writing-and-translation-services | 1 | $554K | 1.1% |
| 9313-community-and-social-services | 3 | $448K | 0.9% |
| 8311-telecommunications-services | 5 | $396K | 0.8% |
| 8011-human-resources-services | 1 | $213K | 0.4% |
How does CARBON MEDIA PTY LTD win government contracts?
| Method | Contracts | Value | Share |
|---|---|---|---|
| limited | 106 | $39.8M | 67.9% |
| selective | 27 | $7.5M | 17.3% |
| open | 23 | $3.7M | 14.7% |
Which CARBON MEDIA PTY LTD government contracts are expiring soon?
CARBON MEDIA PTY LTD has 12 contracts worth $2.8M expiring in the next 12 months. These represent potential recompete opportunities for competing suppliers.
| Contract | Agency | Value | Expires |
|---|---|---|---|
| Public Relations | Department of Home Affairs | $599K | |
| First Nations Communication Services | Department of Health, Disability and Ageing | $440K | |
| First Nations Specialist Communication Services | Department of Health, Disability and Ageing | $316K | |
| YOUTH VAPING EDUCATION CAMPAIGN | Department of Health, Disability and Ageing | $275K | |
| Child safety campaign First Nations supplier | Attorney-General's Department | $250K | |
| First Nations Public Relations Services - 2025-26 Campaign | Department of Health, Disability and Ageing | $220K | |
| First Nations Clean Energy Animations | Department of Climate Change, Energy, the Environment and Water | $60K | |
| Communication Campaign | Department of Health, Disability and Ageing | $55K | |
| Procurement of First Nations Services | Department of Health, Disability and Ageing | $55K | |
| First Nations Public Relations Bulk Billing for all Australians Campaign | Department of Health, Disability and Ageing | $46K | |
| Specialist Public Relation Services | Department of Health, Disability and Ageing | $33K |
What are CARBON MEDIA PTY LTD's largest government contracts?
| Contract | Agency | Value | Awarded |
|---|---|---|---|
| Public Relations on COVID-19 Vaccine Communication Targeting Aboriginal and Torr | Department of Health and Aged Care | $3.4M | |
| Corona Virus COVID 19 Creative Services | Department of Health and Aged Care | $3.1M | |
| Comms services-Aboriginal and Torres Strait Islander peoples | Australian Electoral Commission | $3.0M | |
| Communication Creative Purposes | Department of Health and Aged Care | $2.0M | |
| Advertising services | Department of Health and Aged Care | $1.5M |
What are CARBON MEDIA PTY LTD's most recent government contracts?
| Contract | Agency | Value | Date |
|---|---|---|---|
| Specialist Communication Services | Department of Home Affairs | $110K | |
| First Nations Clean Energy Animations | Department of Climate Change, Energy, the Environment and Water | $60K | |
| Child safety campaign First Nations supplier | Attorney-General's Department | $250K | |
| Procurement of First Nations Services | Department of Health, Disability and Ageing | $55K | |
| Specialist Public Relation Services | Department of Health, Disability and Ageing | $33K | |
| Communication Campaign | Department of Health, Disability and Ageing | $55K | |
| First Nations Communication Services | Department of Health, Disability and Ageing | $440K | |
| First Nations Public Relations Services - 2025-26 Campaign | Department of Health, Disability and Ageing | $220K | |
| First Nations Communications Services for Health Promotion Campaign | Department of Health, Disability and Ageing | $605K | |
| First Nations Communication | Department of Health, Disability and Ageing | $440K |
Is CARBON MEDIA PTY LTD's government business growing or declining?
↓ 58.0%
Significant decline — contract value dropped 58% year-over-year.
Based on comparison of last 12 months vs prior 12 months of awarded contract value.
Who competes with CARBON MEDIA PTY LTD for government contracts?
Other suppliers winning contracts from the same agencies in similar categories.
| Supplier | Contracts | Value |
|---|---|---|
| Universal McCann a division of Mediabrands Australia Pty Ltd | 257 | $528.3M |
| Dentsu Mitchell Media Australia Pty Ltd | 77 | $84.1M |
| Cancer Council Australia | 6 | $68.8M |
| DHL Supply Chain (Australia) Pty Ltd | 1 | $60.6M |
| Spinach Advertising Pty Ltd | 4 | $58.7M |
| BMF Advertising Pty Ltd | 40 | $37.3M |
| Ogilvy Australia Pty Limited | 35 | $20.4M |
| ANTI CANCER COUNCIL OF VICTORIA T/A | 7 | $18.9M |
| Cultural Perspectives Pty Ltd | 64 | $16.3M |
| FENTON STRATEGIC COMMUNICATIONS PTY | 39 | $16.2M |
What size contracts does CARBON MEDIA PTY LTD typically win?
| Size Range | Contracts | Total Value |
|---|---|---|
| $10K-$50K | 26 | $772K |
| $50K-$100K | 22 | $1.5M |
| $100K-$500K | 83 | $20.0M |
| $500K-$1M | 16 | $10.7M |
| $1M-$5M | 9 | $18.0M |
What is CARBON MEDIA PTY LTD's registered business information?
- Australian Business Number (ABN)
- 79119646089
- Registered Name
- CARBON MEDIA PTY LTD
- Government Contracting Period
- 2012 – 2026
Verify entity details on the Australian Business Register.
Registered Business Details
- Entity Type
- Australian Private Company
- ASIC Company Type
- Proprietary Limited
- ABN Status
- Active
- GST
- Registered
- ACN
- 119646089
- ABN
- 79119646089 verify ↗
- State
- QLD
- Postcode
- 4006
- Incorporated
- 11 May 2006 (19 years ago)
- Also trades as
- Carbon Television, Carbon Creative Agency, CARBON MEDIA, Make Good Measurement, MORE THAN JUST A T-SHIRT
Source: Australian Business Register (ABR) + ASIC Companies Register. View on ABN Lookup ↗
Procurement Categories
UNSPSC categories where CARBON MEDIA PTY LTD is active.
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