How many government contracts has DEFINE POTENTIAL PTY LTD won?

DEFINE POTENTIAL PTY LTD has been awarded 67 Australian Government contracts worth a combined $9M over 9 years (2018–2026). The average contract value is $136K. Data is sourced from AusTender (CC BY 4.0) and updated weekly by STOA.

What does DEFINE POTENTIAL PTY LTD supply to the Australian Government?

DEFINE POTENTIAL PTY LTD primarily supplies 8600-education-and-training-services to the Australian Government, covering 6 different UNSPSC procurement categories. Other key categories include 8010-management-advisory-services. Contracts range from small engagements to large multi-year agreements with an average value of $136K.

DEFINE POTENTIAL PTY LTD — Australian Government Contracts

Q: Who are DEFINE POTENTIAL PTY LTD's biggest government clients?

DEFINE POTENTIAL PTY LTD's largest government client by contract value is IP Australia. In total, DEFINE POTENTIAL PTY LTD has supplied 20 different Australian Government agencies. The second-largest client is Department of Employment and Workplace Relations. Agency relationships span procurement categories including 8600-education-and-training-services.

Q: Does DEFINE POTENTIAL PTY LTD have government contracts expiring soon?

Yes. DEFINE POTENTIAL PTY LTD has 8 contracts worth $2M expiring within the next 12 months. These represent potential recompete opportunities where other suppliers can bid for the work when the current contract period ends.

Q: Is DEFINE POTENTIAL PTY LTD's government business growing?

DEFINE POTENTIAL PTY LTD's government contract value has declined by 33% year-over-year, based on a comparison of awarded contract value in the last 12 months versus the prior 12-month period. This decrease reflects changes in both the number and size of contracts awarded by Australian Government agencies.

What does DEFINE POTENTIAL PTY LTD do for the Australian Government?

DEFINE POTENTIAL PTY LTD is an Australian Government contractor with 67 contracts worth $9.1M since 2018. Their largest government client is IP Australia, and their average contract value is $136K. Recent government contracting activity has declined.

Key Metrics

67Total Contracts

$9.1MTotal Value

20Agencies Served

$136KAvg Contract

9Years Active

8Expiring (12mo)

How much does DEFINE POTENTIAL PTY LTD win in government contracts each year?

View data table

DEFINE POTENTIAL PTY LTD — Annual Government Contract Awards
Year	Contracts	Value
2018	3	$122K
2019	5	$1.8M
2020	4	$155K
2021	16	$2.3M
2022	5	$154K
2023	9	$1.9M
2024	11	$888K
2025	12	$1.3M
2026	2	$581K

Who are DEFINE POTENTIAL PTY LTD's biggest government clients?

Agency	Contracts	Value	Share
IP Australia	3	$1.4M	16.0%
Department of Employment and Workplace Relations	7	$914K	10.1%
Department of Education	8	$772K	8.5%
Department of Defence	8	$735K	8.1%
Australian Public Service Commission	1	$646K	7.1%
Department of Social Services	5	$637K	7.1%
Australian Federal Police	2	$591K	6.5%
Australian Taxation Office	5	$493K	5.4%
Australian National Audit Office	1	$432K	4.8%
Australian Signals Directorate	2	$410K	4.5%

What categories does DEFINE POTENTIAL PTY LTD supply to government?

Category	Contracts	Value	Share
8600-education-and-training-services	49	$6.0M	65.9%
8010-management-advisory-services	12	$2.7M	29.2%
8011-human-resources-services	2	$208K	2.3%
8016-management-support-services	2	$187K	2.0%
6010-musical-instruments	1	$44K	0.5%
8115-life-science-research	1	$14K	0.2%

How does DEFINE POTENTIAL PTY LTD win government contracts?

Method	Contracts	Value	Share
open	43	$7.8M	64.2%
limited	24	$1.3M	35.8%

Which DEFINE POTENTIAL PTY LTD government contracts are expiring soon?

DEFINE POTENTIAL PTY LTD has 8 contracts worth $1.9M expiring in the next 12 months. These represent potential recompete opportunities for competing suppliers.

Contract	Agency	Value	Expires
Contractor services - program delivery	Australian Federal Police	$547K	2026-12-30
Training Services	Department of Defence	$194K	2027-03-30
Design, Delivery and Facilitation of 360-degree Assessment Process	Department of Agriculture, Fisheries and Forestry	$186K	2026-06-29
Training Services	Department of Defence	$185K	2026-06-29
Provision of Learning and Development	Australian Taxation Office	$173K	2027-01-29
Education and training Services	National Indigenous Australians Agency	$131K	2026-06-29

What are DEFINE POTENTIAL PTY LTD's largest government contracts?

Contract	Agency	Value	Awarded
IPA Leadership Solution 2020-2023	IP Australia	$1.3M	2019-12-11
Program Delivery	Australian Public Service Commission	$646K	2021-07-29
Contractor services - program delivery	Australian Federal Police	$547K	2023-12-22
Emerging Leaders programs 2024	Department of Employment and Workplace Relations	$464K	2024-06-12
Training, education and development services	Department of Social Services	$450K	2026-02-02

What are DEFINE POTENTIAL PTY LTD's most recent government contracts?

Contract	Agency	Value	Date
Training, education and development services	Department of Social Services	$450K	2026-02-02
Education and training Services	National Indigenous Australians Agency	$131K	2026-01-19
Facilitator - Strategic Planning Days	Australian Financial Security Authority	$30K	2025-10-19
Training Services	Department of Defence	$185K	2025-07-17
Delivery of a Team Management Profile (TMP)	Department of Employment and Workplace Relations	$19K	2025-07-09
Training Services	Department of Defence	$33K	2025-07-08
Design, Delivery and Facilitation of 360-degree Assessment Process	Department of Agriculture, Fisheries and Forestry	$186K	2025-06-24
Training and Development	Australian Skills Quality Authority	$22K	2025-06-04
Performance Management Short Courses 2025	Department of Employment and Workplace Relations	$44K	2025-05-19
Training Services	Australian Transaction Reports and Analysis Centre	$98K	2025-04-02

Is DEFINE POTENTIAL PTY LTD's government business growing or declining?

↓ 33.1%

Declining — contract value decreased 33% year-over-year.

Based on comparison of last 12 months vs prior 12 months of awarded contract value.

Who competes with DEFINE POTENTIAL PTY LTD for government contracts?

Other suppliers winning contracts from the same agencies in similar categories.

Supplier	Contracts	Value
MEGT	27	$570.3M
Chambers Apprenticeship Support Australia Pty Ltd	16	$450.5M
TECHNICAL & FURTHER EDUCATION	66	$371.2M
Marrickville Community Training Centre	11	$348.7M
TAFE QUEENSLAND	29	$286.4M
KU CHILDREN'S SERVICES	4	$284.4M
MAS NATIONAL	10	$269.8M
HAYS OFFICE SUPPORT	1,310	$236.9M
BUSY AT WORK	22	$236.6M
SARINA RUSSO JOB ACCESS	12	$230.4M

What size contracts does DEFINE POTENTIAL PTY LTD typically win?

Size Range	Contracts	Total Value
$10K-$50K	30	$775K
$50K-$100K	11	$918K
$100K-$500K	23	$5.0M
$500K-$1M	2	$1.2M
$1M-$5M	1	$1.3M

What is DEFINE POTENTIAL PTY LTD's registered business information?

Australian Business Number (ABN): 71618216390
Registered Name: DEFINE POTENTIAL PTY LTD
Government Contracting Period: 2018 – 2026

Verify entity details on the Australian Business Register.

Which government agencies has DEFINE POTENTIAL PTY LTD worked with?

Registered Business Details

Entity Type: Australian Private Company
ASIC Company Type: Proprietary Limited
ABN Status: Active
GST: Registered
ACN: 618216390
ABN: 71618216390 verify ↗
State: ACT
Postcode: 2600
Incorporated: 27 March 2017 (9 years ago)

Source: Australian Business Register (ABR) + ASIC Companies Register. View on ABN Lookup ↗

Procurement Categories

UNSPSC categories where DEFINE POTENTIAL PTY LTD is active.

Education & Training 49 contracts · $6.0M · 0.0% of category spend Management & Professional Services 16 contracts · $3.1M · 0.0% of category spend Musical, Games & Arts 1 contracts · $44K · 0.0% of category spend

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